AI growth for health and wellness

Win more clients.
Without doing it all yourself.

We build AI employees for health and wellness companies. They reach out, follow up with every lead, and keep you visible everywhere people look.

Clinics, med spas, studios, gyms and wellness brands
Melissa Goodwin, owner of Vitality Growth Labs
Your AI employeeson the clock
Your AI employees today Live
  • ✉︎
    New lead followed up in 2 minutesJust now
  • ↗
    Outreach sent to a referral partner18 minutes ago
  • ▶
    Your video clip posted to InstagramThis morning
  • ◎
    Named in a ChatGPT answer for your cityToday

Led by a chemist and health system innovation executive. 25 years inside:

  • Providence
  • Bon Secours Mercy Health
  • FMOLHS
  • Avera
  • Bush Foundation Fellow
  • 140+ launches
  • Over 10K ideas analyzed
How we think

You stay with your clients.
Your AI employees handle the rest.

Your clients come for the relationship. Your AI employees go find the next ones, so you and your team stay in the room.

AI employees handle

  • Outreach to referral partners
  • Follow-up on every lead
  • Posting your content
  • Tracking what books

You handle

  • The first conversation
  • The care
  • The relationship
  • The next big idea
Chiropractor working with a clientNew client, found in AI search
Trainer reviewing progress with a clientBooked from a follow-up
Physical therapist with a clientBooked from an Instagram clip
AI employees dashboard
AI Employees

One screen. Every lever.

  • See bookings, spend and revenue in real time
  • Your AI employees suggest the next move
  • You approve it. It gets done.
Proof

Real businesses. Real bookings.

Aesthetics treatment
Hormone and aesthetics clinic

11 booked appointments in 21 days.

  • 9 hormone and functional medicine consults, booked from lead follow-up
  • 2 aesthetics consults, booked from new ads
2,700%Return in 21 days
Outreach that gets answered

We start with the network you already have.

No bought lists. No spray and pray. Your contacts, scored and written to like people.

  1. 01

    Pull your network

    Every LinkedIn contact, client list and referral partner you already have.

  2. 02

    Score who will answer

    We rank each contact by who has engaged with you and who is most likely to.

  3. 03

    Write to each group

    Board members, executives and referral partners each get their own message.

  4. 04

    Follow up until they reply

    AI employees send, follow up and hand you the warm replies.

Company X · IP strategy

A 9% reply rate from her own network.

We scored the owner's LinkedIn network, split it into board and executive groups, and rebuilt her website around a sharper offer.

9%Reply rate
11.9%Board members
35%Relaunch email opens
Company Y · Nonprofit strategy

Twenty years of research, turned into a lead engine.

The owner's interviews with nonprofit leaders became a free brief and a paid report. Outreach runs to three audiences, points to one offer page, and every reply lands in her CRM.

57Leaders interviewed
26States
3Audiences reached
In their words

What clients say.

Melissa is a ninja. She will help you understand how to use what you are already doing in your business as marketing assets. Then she helps make sure people are seeing it through all your channels. This builds your sales funnel and gets customers through the door.
Amy P.Nonprofit
She's working with me to build my business development pipeline. Targeted LinkedIn outreach, website redesign, AEO, SEO, video production, research and strategy.
Christine L.IP strategy
She is amazing at strategic planning and mentorship for businesses.
Sara R.Collaborator
Melissa uses AI to launch prime content for our platforms.
Jon S.Collaborator
Three ways in

AI Employee Training: hire your AI content team in five weeks.

Live on Zoom with me. You build three AI employees that plan, write and sharpen your content, in your voice.

  • 5 live sessions
  • 8 seats
  • Starts October 27
$1,500Live Cohort
$4,500Done For You
$2,500Build + Run
then $4,795/mo
See the training →
Melissa Goodwin building a content system at her laptop
Video & Podcast · Dialed In Health

Become the name they already trust.

Come on Dialed In Health as a guest, or let us build and run a show for your brand. Real providers. Real answers.

Filmed on locationClips for every channelFound on YouTube for years
Watch the show ↗
Melissa Goodwin, owner of Vitality Growth Labs
Meet the Owner
“You don't need another AI workshop. You need it wired into your business.”
Chemist + technologistChemistry degree, master's in technology
25 years in healthcareInnovation leader at 6 US health systems
140+ launchesOver 10K ideas analyzed
Bush Foundation FellowCHIEF member

Melissa Goodwin · Owner, Vitality Growth Labs · Host, Dialed In Health

Find the one thing costing you the most time.

Thirty minutes. You leave knowing what it is, whether or not you hire us.

Book a scope call → Sioux Falls, South Dakota · Working nationally